Public Affairs Research

Want to know what people think about public personalities, issues and events? Wondering if individuals and organizations feel you are meeting their needs? NRG is a national leader in conducting public affairs research for governments, businesses and volunteer organizations, so ask us.

We can find out if you are reading your audiences accurately. NRG can ask the right questions to identify and explain what people and organizations think about the governments and public service organizations that serve them, and to produce accurate representations of public opinion.

Our research recognizes issues, threats and opportunities for governments before they impact social programs. It also provides information for future policy planning.

Governments, Crown corporations, volunteer organizations and private business have used our research to find out about:

Voter intention
Support for government legislation
Views on social policy
Image and reputation assessment
Consumer confidence
Public program evaluation

With the help of information gained through NRG, organizations and governments can:

Gauge public and stakeholder (employees, non-governmental organizations and unions) reactions to policies, programs, elected officials and potential candidates
Develop policies and programs in line with the needs and desires of the public and key stakeholders
Improve and strengthen the standing of corporations and governments
Identify ways to increase stakeholder support